Analyzing Word of Mouth in the Web 2.0 for Product Related Marketing Research- Useful Implementation or Unnecessary Practice?
- keine vorhanden!
| Author: | Nina Obbelode |
|---|---|
| URN: | urn:nbn:de:bsz:950-opus-12010 |
| Document Type: | Master's Thesis |
| Language: | German |
| Date of Publication (online): | 2010/07/09 |
| Publishing Institution: | Hochschule Nürtingen-Geislingen |
| Release Date: | 2010/07/09 |
| Tag: | Online Communication Platform; social network |
| GND Keyword: | Analyse |
| Institutes: | HfWU Akademie / "Management and Finance" und "Management and Real Estate" (IFX), Master Extern |
| DDC-Class: | 300 Sozialwissenschaften / 330 Wirtschaft |